How to Boost Conversions Like Crazy with Coupon Popups

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How do marketers boost conversions?

Boost conversions in lead and sales, you need to be able to adapt to this fast-changing digital economy. One of the most effective strategies to boost conversions is by running a Coupon popups forms campaign on your own website, you might be wondering who else is still using that marketing strategy? Some people have even said that the ‘coupon popups’ marketing strategy is already dead. Well, maybe we can find out something else here on ‘How to Boost Conversions Like crazy with Coupon Popups’.

So, if you are a digital marketer who is still struggling to get leads for your business. Or if you’re a novice online entrepreneur who still has difficulty making sales online. Maybe you’re wondering, you’ve done everything, you followed what so and so said in the training on how to get leads. you enroll in training, you read books, you watch free webinars, you’ve probably tried all the resources for your online gigs but you’re still struggling to level up.

I hear you.

But wouldn’t you agree that you might wanna step up on your game and start implementing these old-school yet effective lead generation tactics?

Because even if we say there’s nothing wrong with what you did, and you have tried everything? But sometimes, we think that we already know much and we don’t try other options. We are not aware that there are some simple strategies and methods that are more effective than our current strategy and it turns out that it’s the only thing we needed the most in our strategy.

What is Optinmonster

First of all, let me give you a little background on Optinmonster.

Optinmonster is the best lead generation and a powerful conversion optimization toolkit that has been used by over 1.2 million websites around the globe.

It allows you to create these amazing attention-grabbing creatives such as popups campaigns, floating bars, inline forms, slides in, and more campaign templates

With these customizable campaign forms, you can personalize it, you can properly target your audience, and put some powerful and compelling copywriting in it to make sure you’re targeting the right audience at the right place, at the right time, and at the right messaging.

Want to get a FREE copy of attention-grabbing email subect line and list of words to use for your copywriting?

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Optinmonster helps you with the positioning of your campaign and allows you to put a targeting rule in it. You can decide when and how to show your popup campaigns to your audience/visitors and how to follow up with your returning visitors so that the next time they will see your popup campaign, you will be able to convert them. For more info on how to set up Optinmonster check this blog.

There are many rules where you can command Optinmonster popups using  Optinmonster technology, it will be discussed below, so please stay at the end of this blog.

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Why coupon popups are so important to boost conversions?

Here’s some interesting statistics on pop-ups:

✓ An image filled pop-ups covert better than no image popups by 83.57%

✓ Those popup campaigns with the countdown will more likely to convert by 112.93 percent than those without a countdown.

Lesser fields the better. Popups with 2 fields convert better than 3 fields popups by 206.48%.

(source)

✓ Popups with a second step have 76% subscribers putting more information. 

✓ Popups shown after 8 seconds of visitor scrolling will convert better than popups that are shown before or after that 8 seconds.

✓Lastly, the popups that are shown after a visitor scrolled 35 % of your page will convert better.

(source)

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If you notice most websites today regardless of what niche, you can always see that they have Coupon popups or discount popups because these business owners or website owners know the potential these popup campaigns bring to boost conversions on their leads and sales. Many customers are enticed by coupon popups, because most customers today, even us, actually click when pop-ups offer a 25% discount, 50% discounts, free shipping, freebies, and more.

So many eCommerce businesses, digital marketers, affiliate marketers, dropshipping businesses are trying these coupon popups because they are as effective and the best coupon popup can generate over 50% conversion rate. (source)

Optinmonster WordPress plugin is the only plugin that’s more focused on lead generation, sales conversion, and a powerful marketing toolkit with advanced technology to help business owners achieved their desired conversion rate on leads and sales. They also have a variety of popups including coupon popups and other pre-built campaigns you could use to boost your leads and sales conversion.

How to make an effective coupon popups? 

TIP#1 

Make sure you highlight the customers’ benefits in your offer. What’s in it for them?

TIP#2

Make your campaign simple, unique, yet attractive! Image is one of the factor that makes a popup attractive but don’t overdo your images.

TIP#3

Don’t offer your coupon pop-up directly to your customer. Wait 8 seconds since he started scrolling or if your visitor has seen at least 35 % of your pages or before they leave your website. 

TIP#4

Make sure the products you recommend in your coupon popups are at a special discount. Sometimes we tend to recommend some of our products to our visitors, that’s okay, as long as they’re under a deal or discounts.

TIP#5

Make sure you put a close option in your coupon popups and make sure it is visible. Our main priority is to ensure our visitors will have the best user experience on our website. So, don’t annoy them by not putting a close button or making it hard to find a close button in your popup.

TIP#6

Be specific on your coupon, like what your visitor can get on your offer. For example, if your offer is only valid for 15 minutes or 30 minutes, if its only good for that day, etc

TIP#7

Don’t show the same pop-up to the same visitor over and over again, you can create a separate campaign for the returning visitors. Because your coupon code is supposedly for one-time redeem only. 

Here are some samples of Optinmonster coupon popups.

If you’re going to create a popup form with Optinmonster in your website, you can put something like ‘For Today Only’ ‘Hurry now! Limited time only!’ or ‘Limited Offer only’ , these will stimulate your customer’s sense of urgency, thus increasing your sales conversion rate. Then in your button you can put something like ‘I want this Special coupon code‘, everybody loves coupon codes, this word in your popup form button will invite more people to click your offer.

That is why every word you put in your popup form will also require some copywriting skills, that make your popup form or offer more compelling and more tempting that your prospect will not be able to ignore. Therefore, it is one effective way to boost conversions and increase lead generation in sales.

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In the next example and is also one of the most effective coupon popups to boost conversion and generate leads. As you can see there’s a fixed price off, plus free shipping, & the ‘urgency prompt’ by saying valid for today only. And of course, the product name and the button which says get my ($) OFF. Who doesn’t want a $100? Right?

img src="Piss-off-1.png" alt="boost conversions"

For the next example, you can out the % OFF they’re getting + free shipping for their next order, & a button that says ‘get my coupon code’,  that’ll prompt them to sign up because, first, people love coupon code and second some people love to store discount codes/coupon codes, they might use it some time. You can also design you coupon popup form like this to boost conversions and increase lead generation.

img src="Piss-off-2.png" alt="boost conversions"

Another example of an effective because it’ll trigger the customers sense of urgency because on top it says, ‘for today only’, then in the middle it says, ‘ONE-TIME OFFER’, and in the button it says, ‘Your only chance’. You can try this one for your coupon code or popup form to generate more leads and boost conversion rates.

img src="Piss-off-3.png" alt="boost conversions"

Popups with images convert 80% more than no-image popups. Optinmonster has a lot of options where you can create your coupon popups with images. And it is really important that you emphasize and specify the benefit that your subscribers are getting when they sign up or buy your products/services.

You can check more designs and more pre-built campaign templates of Optinmonster. See more coupon popups here

OptinMonster technology that boost conversions on you popup form

Optinmonster has several ways t0 provide its partners with an effective lead generation or sales conversion campaign. One of its powerful features is targeting

Optinmonster has a powerful technology that supports their  campaigns and popup forms to target a specific behavior or character of an audience. It allows you to show your powerful campaign to your audience at the right time, right place, and right moment

Check out these rules you can set on your Optinmonster popup forms

This is where you will put rules in your popup forms. 

Using these rules from Optinmonster, you can set your popup forms to be shown to your new or returning visitors, whether to show it when your site visitors is at least 8 seconds on your page or 30 seconds on your site. 

You can also set your popup forms to be shown to your site’s visitors if they have scrolled at least 35% on your web pages or if they have scrolled to a certain part of the page. And so on.

And of course, the most  and also effective to boost conversion and lead generation is the Optinmonster Exit Intent rule, where the popup form will be shown to your visitor if he/she is about to leave your website. 

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How it works

Optimonster Targeting Feature and Targeting Commands for your Popup Forms

These are just some of the amazing and powerful features that Optinmonster has. There’s still a lot more effective and amazing features such as: 

Exit Intent – Your coupon popup will show when your visitor is about to leave your site.

New Visitor – Your coupon popup will show when a new visitor enters your site.

MonsterLink(On click) – Your coupon popup will show when your visitor clicks on a certain link, button, or image on your website.

Physical Location – Your coupon popup will show when your visitor is located in that certain location.

Returning Visitor – Remember the statistics I’ve shown above? That you cannot show the same coupon popup over and over again to the same visitor, so this is the best option where you need to create a new popup for a returning visitor. 

Referral Targeting – Your coupon popup will show when your visitor was referred by a different website.

Inactivity Sensor(seconds of inactivity) – Your coupon popup will show when your visitor has stopped clicking or scrolling for a specific period of time. 

Time – Your coupon popup will show when your visitor enters your site for a specific time of the day.

Day of the Week – Your coupon popup will show when your visitor visits your site on a specific day.

Date – Your coupon popup will show when your visitor visits your site on a specific date. 

Date and Time – Your coupon popup will show when your visitor visits your site on a specific day and a specific time. 

The month of the Year – Your coupon popup will show when your visitor visits your site on a specific month of the year. 

Cookie Targeting – Your coupon popup will show when a specific cookie is available in your visitor’s browser.

JavaScript Tag Targeting – Your coupon popup will show if there’s a specific JavaScript variable on the page your visitor is viewing. 

Anchor Tag Targeting – Your coupon popup will show when your visitor enters a page where there’s a specific anchor tag # in that URL.

Query Targeting – Your coupon popup will show when your visitor enters a page where there is a specific query argument. 

Ad-Blocker Targeting – Your coupon popup will show when your visitor has an ad-block software enabled in their browser.

Visitor’s Device– Your coupon popup will show when your visitor enters your site with a specific device. 

Has not Converted – Your coupon popup will show when your visitor has not yet converted on a specific campaign or any campaign.

Has not closed – Your coupon popup will show when your visitor has not yet closed on a specific campaign or any campaign.

Has not seen – Your coupon popup will show when your visitor has not yet seen your specific campaign or any campaign.

Has not viewed Campaign type – Your coupon popup will show when your visitor has not yet viewed any campaign of a specific type. 

Has not visited a page – Your coupon popup will show when your visitor has not yet viewed a specific page on your website in a certain number of days.

# of pages viewed – Your coupon popup will show when your visitor has already seen a specific number of pages on your site.

Has Converted – Your coupon popup will show when your visitor has already converted in any of your campaigns.

Has closed – Your coupon popup will show when your visitor has already closed in any of your campaigns.

Has seen – Your coupon popup will show when your visitor has seen your campaigns but has not converted yet. 

Has viewed Campaign Type – Your coupon popup will show when your visitor has viewed your campaigns of a specific type. 

BigCommerce cart totalYour coupon popup will show when your visitor has some items in his/her cart with a specific amount on it. 

BigCommercde Cart Contains – Your coupon popup will show when your visitor has a specific item in his/her cart. 

# of Items in Shopify Cart – Your coupon popup will show when your visitor has a specific number of items in his/her cart.

Shopify Cart Subtotal –  Your coupon popup will show when your visitor has a specific Subtotal amount in his/her cart.

WooCommerce Product Targeting – Your coupon popup will show when your visitor is viewing a specific product in your store.

WooCommerce Cart Total – Your coupon popup will show when your visitor has a specific total cost of some items in his/her cart.

BigCommerce Cart Subtotal – Your coupon popup will show when your visitor has a specific subtotal amount in his/her cart.

Shopify Product Targeting – Your coupon popup will show when your visitor is viewing a specific product in your Shopify store.

Shopify Cart Total – Your coupon popup will show when your visitor has a specific total cost of some items in his/her cart.

Shopify Cart Contains – Your coupon popup will show when your visitor has a specific product in his/her Shopify cart.

# of items in WooCommerce Cart – Your coupon popup will show when your visitor has a specific number of items in his/her cart.

WooCommerce Cart Subtotal – Your coupon popup will show when your visitor has a specific subtotal amount of some items in his/her cart.

 

To check for more Optinmonster Lead generation technology features, visit their website today!

You can also put some sound effects in your campaign with the use of MonsterSounds technology that allows you to include some custom sound effects in your campaign.

Optinmonster also has a MonsterEffects technology if you want some twist in your campaign, you can put some animations to attract more visitors and increase your leads or sales conversion.

 

The Giveaway sponsored by Optinmonster!

I am hosting right now a Giveaway where there will be 3 winners to be chosen to get a 1-year Optinmonster PRO License! Now, why do you need a PRO License from Optinmonster? 

I am hosting right now a Giveaway where there will be 3 winners to be chosen to get a 1-year Optinmonster PRO License! Now, why do you need a PRO License from Optinmonster? 

You will be able to utilize all PRO features and hundreds of campaign templates, so that you can use them in your business website to generate more leads and to increase your sales conversion rates. And you can use Optinmonster to multiple sites as well. Here are the features you can have with Optinmonster PRO License:

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We cannot deny that competition is very fierce today in the digital world, almost all strategies and techniques are already done by seasoned marketers, so if you are just starting out, you should really stand out in your marketing strategy. One of the most effective strategies is rarely overlooked by some online business owners.

Coupon popups and other popup forms, these are one of the most effective lead generation strategy that most business owners are not utilizing. Thankfully, Optinmonster have upgraded their technology to make their campaigns even better and more effective. That is why millions of online professionals and website owners are using Optinmonster campaigns because they are proven to be effective and can boost conversions and increase your lead and sales conversion.

To know more about Optinmonster features and the latest technology, please visit here

Disclosure:  As an affiliate of Optinmonster, I earn from qualifying purchases in the links of this content.

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